Setting up Product Schema

Product Schema adds structured data to your product pages — including price, availability, brand, and variants — so search engines can show rich product results.

Turning it on

On the dashboard, click the Product tab. If the button on the right says Enable, click it. If it says Disable, the schema is already on.

Sub-settings

Five checkboxes control how product data is published. All are off by default and only become editable when Product Schema is enabled.

As you toggle each checkbox, the preview on the right updates in real time to show how your product will appear in Google search results — so you can see the impact before deciding to keep a setting on.

1. Hide out-of-stock products

Excludes products that are out of stock from structured data. Use this if you don't want sold-out items appearing in search results.

2. Always show products as in stock

Forces the availability field to In stock in the schema, regardless of actual stock levels. Useful for made-to-order or pre-order products.

If both this and Hide out-of-stock products are off, sold-out products are published as Out of stock.

3. Include compare-at price

Shows your original price alongside the sale price in search results, so shoppers can see the discount.

4. Add variant to title

Adds the variant name (for example, 100ml or Large) to the product title in the schema.

5. Add brand name to title

Adds your brand name to the product title in the schema.

Updated on: 06/05/2026