> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.adnabu.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# How to View Analytics of a Pixel in Nabu: Meta & Facebook Pixels


## This article explains the step-by-step process to access and understand pixel analytics within the app.

1. Account connection

* Go to Analytics page and to view analytics, make sure your Facebook account is connected.

![](https://storage.crisp.chat/users/helpdesk/website/-/e/b/1/4/eb146ac45ce84800/image_7d56xr.png =800x819)

2. Select a Pixel

* Use the dropdown menu to choose a pixel for which you want to view data

![](https://storage.crisp.chat/users/helpdesk/website/-/e/b/1/4/eb146ac45ce84800/image_1t34230.png =800x726)

3. Set a Date Range

* Choose a predefined date range (e.g., 7 days, 14 days) or set a custom date range for analytics. Note that the analytics data is limited to a maximum of 28 days due to Facebook’s restrictions.
* Click "Apply" to save the data range filter and your analytics will load.

![](https://storage.crisp.chat/users/helpdesk/website/-/e/b/1/4/eb146ac45ce84800/image_tkki8n.png =800x710)

4. Metrics and graphs

* On the top of the page you will see the conversion metrics like percentage of people checking out after adding to cart, percentage of people purchasing after visiting checkout page etc.
* You also have access to add to cart, purchase and initiate checkout graphs.

![](https://storage.crisp.chat/users/helpdesk/website/-/e/b/1/4/eb146ac45ce84800/image_lhere4.png =800x868)