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  2. Experiments - A/B Testing & Multivariate Testing

How to edit an Ad Experiment?

To edit an experiment go to the experiments dashboard and click on the experiment button. You will be able to see the experiment's detail page.

Click on the edit button to edit.

Please note: After the experiment is pushed we don't allow the ad texts or URLs to be edited. But only the name and confidence values can be altered. In case you wish to change the ad copy or URL, kindly end the experiment and create a new one.