How to create Facebook Pixels in Meta Ads Manager?

To start tracking events using AdNabu, you may first create a Pixel in Meta Ads Manager

Go to Facebook Ads Manager and navigate to Events Manager.



Click on Connect data sources



Select the appropriate data source and click on Connect



Enter a name for your Pixel, and click on  Create Pixel



Enter the URL for your website and click on  Check, and then click on  Next.



Select any of the available options and then click on Next.

We recommended using Conversions API as it creates a more reliable connection and maximizes the efficiency of your website events. Learn more about Conversion API



That's all. Your Pixels has now been created. You can go to  Data Sources on the left navigation tab and view all your created Pixels.

Updated on: 09/05/2025